What this practice is
Most small businesses still land in the same three places: no website at all, a half-finished Wix or Squarespace they never had time to finish, or a pretty brochure site that looks “done” and never makes the phone ring. Great White Multimedia Solutions is built for the owner who is tired of that.
I don’t sell another template or a one-time analytics setup. I build the pages that get you found — service pages and city pages — then measure every path a customer actually uses: Google Search and Google Search Console, Google Business Profile (Maps, calls, directions, website clicks), Bing Webmaster Tools and Microsoft Copilot, plus mentions and referrals from ChatGPT, Gemini, and Copilot. The point is jobs, not vanity traffic.
Each month of ongoing care you get a short list of the next service page or city page that will buy more exposure. The gap is not another drag-and-drop builder. The gap is a site that shows up where people search and ask, tracks the click-to-call that never hits a contact form, and tells you what to publish next.
Google Search
Service pages and city pages built for real queries, with Google Search Console so you see what brought the click.
Google Business Profile
Maps, calls, directions, and website clicks — including the call that never hits a contact form.
Bing and Copilot
Bing Webmaster Tools and Microsoft Copilot, not only Google.
ChatGPT, Gemini, Copilot
Complete answers those tools can cite, so mentions and referrals are not a black box.
Custom here means the layout and message are built around your offer, not a leftover template with your logo dropped in. You still get a site you can update. Custom does not have to mean six-figure development.
You work directly with the person building the site. Discovery, design, build, on-page local SEO, and handoff are one conversation. That is the point of a solo studio: fewer handoffs and a site that still sounds like the owner.
How the work is done
AI assists research, drafts, and production so timelines stay in the 2–4 week range. It does not replace judgment, a written proposal, or the handoff. AI can explore layouts and first-pass copy; it cannot decide your offer, audience, or what should be said first. You still talk to the person who builds the site or tool.
That keeps the process short and the recommendations honest — if a one-page site is enough, that’s the recommendation. No account managers. No bloated retainers. Hire for fit and process, not headcount.
The practice is based in Longview, Texas and works with small businesses remotely across the US. “Near me” still matters for trust. There is no invented second office. The name is on the mark: direct, a little severe, and not interested in swimming in circles.
Websites, identity, and multimedia
Published packages cover a 5–8 page business website, that website plus one light business tool, and monthly care after launch. Identity, logo, video, and photography-site work are scoped after a short conversation when they are what the business actually needs — not bolted onto every quote.
A logo is the mark. Identity is the kit: colors, type, and rules you can apply on a Tuesday afternoon. Multimedia means short brand, offer, and testimonial videos and real photographs that load fast — one message in the format the customer will actually watch or read. Branding is not decoration. It is recognition.
You own the design, content, and files. Domain and hosting stay in your name. On-page local SEO ships with the site so Google Search, Google Business Profile, Bing, ChatGPT, Gemini, and Microsoft Copilot can lift a complete answer. Pages are written answer-first: service pages and city pages only where they are true.
Packages are priced as ranges so you can tell whether this is in budget before a call. If a published number is not the right shape of work, the proposal says so.
Who I take on
Trades and local services
You get most of your work from calls and referrals, and the current site doesn’t help someone decide to contact you. Service sites should answer what you do, where you do it, and how to reach you — above the fold on a phone.
Consultants and solo practices
You need a clear explanation of what you do, who you help, and an easy way to start a conversation — without looking like a template.
Shops that outgrew a template
A half-finished Wix or Squarespace, or a brochure that never makes the phone ring. Rescue means finishing the offer, click-to-call, and local SEO — or moving you off the builder.
Owners chasing work by text
Requests, quotes, and follow-ups live in your phone. A small tool can sit next to the site and take that off your plate.
Photography and visual businesses
The work should load fast, packages should be obvious, and the inquiry path should not hide behind a pretty grid.
Owners who need a landing page, not a brochure
One offer, one audience, one action — for a campaign or a business that does not need twelve pages yet.